Stattila is intended for use by tourism industry operators in Oulu.
It provides up-to-date information on Oulu’s tourism situation, such as registered overnight stays, accommodation sales, and air traffic data. The aim is to improve decision-making within the tourism sector by ensuring that decisions can be based on current information. You can explore all statistics completely free of charge and without logging in.
Stattila – Oulu’s Tourism Statistics
Tourism Statistics – Mobile
The mobile-friendly, publicly accessible dashboard provides information on tourism in Oulu. It includes key tourism indicators from the previous month, with change figures compared to the corresponding period of the previous year.
The statistics are available free of charge and can be viewed without registration via the link below.
Check statistics from here
Stattila – Tourism Statistics in One Place
In Stattila, you can find up-to-date information about tourism in Oulu, such as registered overnight stays, accommodation sales, and air traffic data. The goal is to improve decision-making in the tourism sector by ensuring that decisions can be based on current information. The statistics can be viewed free of charge and without logging in via the link below.
Check statistics from here
Tourism Summary
No time or need to dive deep into statistics? Start here.
A short and clear overview of the key trends and phenomena in Oulu’s tourism. Especially suitable for busy professionals or anyone who wants a quick snapshot of how tourism in the region is developing. Updated regularly.
Oulu’s Tourism KPI Metrics
Key tourism indicators – always up to date.
On this page, you’ll find the most important performance metrics of Oulun Matkailu Oy. We publish them openly to promote transparency and to set an example for the shared development of the entire region.
Smart and Transformative Tourism in the Oulu Region (STORe) aims to address the challenges of developing sustainable tourism and to elevate the Oulu region into a significant European forerunner in sustainable tourism.
The Smart Growth for International Tourism (SmartGIT) project aims to sustainably and permanently enhance a destination’s data-driven digital transformation, B2B marketability, digital visibility, and the international competitiveness of tourism businesses operating within the destination.
As a result of the project, businesses will be better equipped to utilize data and insights to develop their operations in a sustainable and long-term manner, among other benefits.