Travel Responsibly in Oulu and Pohjola Route

1. Travel to (and in) Oulu with public transport

When coming from abroad, you can fly to the Oulu airport. The Finnish flight operator Finnair is committed to long-term sustainability and responsibility actions and aims to be carbon neutral by the year 2045. Finnair also lists some steps you can take as a customer when booking your flights and planning your route.

Oulu is easy to reach by train and bus via the Finnish railways and roads – so you can certainly consider flying to Helsinki and then continuing to Oulu by train or bus. From the Oulu coach station, you can continue to Hailuoto, Kalajoki, Liminka, Kempele, Raahe and Pudasjärvi close to Syöte, as well as the villages of Muhos, Utajärvi and Vaala which are all in the Rokua UNESCO Global Geopark region.

Both the railway and coach station are only a stone’s throw from Oulu city centre. So, when arriving by train or bus, you can just walk to the heart of the city in about 5 minutes. Local buses operate every day, too. The city centre itself is compact and flat so you can easily take in the sights on foot.

2. Choose eco-friendly accommodation

It’s simple: when you choose accommodation that has an ecolabel, you can rest assured that the sustainability and responsibility viewpoints are properly taken care of. Many hotels  and other businesses in Oulu are hard at work with their sustainability programme, so this list will keep on expanding.

3. Live like a local and hop on your bike

In case you didn’t know: Oulu is a highly prominent cycling city and home to a great many winter cyclists. Some quarters have also named Oulu the winter cycling capital of the world.

Oulu’s infrastructure planning prioritizes cyclists and pedestrians – this means in many cases that you get around by bike faster than by any other mode of transport. Thanks to its location by the sea, Oulu is also very flat which makes cycling easy and relatively effortless.

4. Enjoy locally grown food and purchase Finnish design for souvenirs

There’s more than just a fleeting element of hunter-gatherer still there in the Finnish DNA. Thanks to the everyman’s rights, Finns are allowed to fulfil their inner hunter-gatherer needs with all their hearts. So, in the Oulu region you’ll find lots of opportunities to taste local berries, mushrooms and herbs as well as game. There are also many restaurants where you can get vegetarian and vegan food. Shop your souvenirs from local shops and designers.

5. Leave your footprints only


Both the city of Oulu and the Oulu region host a great many nature trails and footpaths. You only need sturdy shoes and, depending on the current season, a few layers of clothing, and you’re ready to go out for a hike to enjoy the nature.

There are ample opportunities to sit down and enjoy the sound of silence, light a campfire, enjoy the atmosphere and give some tender loving care to your body and mind in the region’s forests – after all, science has proven many times that spending time in nature has multiple highly positive effects on your health and wellbeing.

To preserve our nature and environment, we urge you to only leave your footprints behind. Whatever you take with you on your hikes, please also bring it back with you. Back in your certified accommodation, you can then sort your waste and participate in recycling materials properly.  Read more on outdoor etiquette here.

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Walking tour with a local guide

Guided walking tours in Oulu

Guided walking tours are available during the summer with varied themes. Guaranteed departures on Tuesdays and Fridays between 13.6.-19.8.2022. Guiding in Finnish only.

You can also book a guide for your own group! More information in the web page!

Kirkkokatu 3
90100, Oulu

Charter coaches

If you have any kind of need for the bus transfer, contact us. Pohjolan Matka has over 200 buses on the road which means there are plenty of vehicles for all transportation needs – ranging form a 10-seater minibus to a large 66-seater charter coach. There are some 170 charter coaches with a toilet, DVD and a refrigerator as standard equipment. Additionally most vehicles have air-conditioning, alcohol interlock and WiFi (if asked). We also have buses specially equipped for disabilities. Where ever are you planning to travel, we reserve the right bus for your need – also transfers with several buses will be arranged perfectly. All drivers must follow certain rules of driving time and rest periods – please read more about them here.

When you choose Pohjolan Matka you choose also sustainbility. We have reached ISO 14001 environmental certificate and Sustainable Travel Finland label as a mark of our work for more responsible and sustainable travelling.

We operate almost everywhere across Finland (excluding southwest part of Finland).

Laakeritie 1
90620, Oulu
Pooki Cottages are yellow and very idyllic outside.

Traditional Pooki Holiday Cottages in Nallikari, Oulu

Nallikari Holiday Village’s Pooki Holiday Cottages are located just a stone’s throw away from Oulu city center and situated on a beautiful spot right by the gulf of Bothnia.

These traditional Finnish style Holiday Cottages are available throughout the year and recommended for 1-5 persons. Each cottage has kitchen, toilet and shower. 10 of the cottages are studio size and 6 with a separate bedroom.

Leiritie 10
90510, Oulu
Masto Studio mökin tupakeittiö on viihtyisä

Traditional Masto Holiday Cottages in Nallikari, Oulu

Nallikari Holiday Village’s Masto Holiday Cottages are located just a stone’s throw away from Oulu city center and situated on a beautiful spot right by the gulf of Bothnia.

These traditional Finnish style Holiday Cottages are available throughout the year and recommended for 1-5 persons. Each cottage has kitchen, toilet and shower.

Leiritie 10
90510, Oulu
Meriholstin kokoustiloista löytyy videotykki, valkokangas ja fläppitaulu.

Meriholsti Meeting Room & Private Saunas in Nallikari, Oulu

Meriholsti meeting room and sauna facilities are located in the Nallikari Holiday Village area. Meriholsti has two sides, Majakka and Ulappa, with saunas and shower rooms. When used for an event or meeting the two sides are connected to create an open space. Meriholsti has also a large patio facing the beautiful nature.

Meriholsti can be booked from 8am until 12pm. Own beverages and food allowed and possibility to order also catering services. Cleaning included in the price.

Equipment: Television, Fridge, coffeemaker, electric kettle, microwave oven, sink, dishwasher, dishes and stove. Fireplace with wood. Hairdryer in the bathroom. Please, note that the facilities do not have an internet connection.

For meetings available upon request: Flip chart, video projector and screen.

The facilities are recommended:
– In meeting room use for max 15 persons
– In more casual events for max 20 persons

Leiritie 10
90510, Oulu
Nallikari Lomakylässä on yhdeksän idyllistä kesämökkiä

Modern Messi Summer Cottages in Nallikari, Oulu

The Messi Summer Cottages for a little bit more comfortable camping!

Nallikari Holiday Village’s Messi Summer Cottages are located just a stone’s throw away from Oulu city center and situated on a beautiful spot right by the gulf of Bothnia.

Messi Summer Cottages are a great way to enjoy the camping feeling with a hint of luxury. These summer cottages are available from May until September.

The modern Messi summer cottage is suitable for two persons and the cottage includes a sofa bed or twin beds, dining table and chairs, as well as a lovely little terrace. Please note that toilet, shower and kitchen facilities are located in the campsite’s service building.

Pets are welcome for an extra fee.

Leiritie 10
90510, Oulu
People resting in Finnish woods

We Breathe the Forest!

Come with us to enjoy in the arms of the Finnish forest. During the nature walk we challenge our senses to hear, feel and see the surrounding nature holistically.

Breathing exercises soothe us by the trees. We hear local stories and learn what the forest means to Finns. A relaxing moment in clean, Finnish nature increases health and relieves stress. In summer this can be arranged also during the night.

After the walk we sit by the campfire. Everyone gets to make a memory for themselves; a little piece of jewerly made from a local reed.

Coffee/tea with a little sweet and sausages are served.

Sanginjoentie 1101
90660, Oulu
Poiju Villat huokuvat ulkoapäin merellistä tyyliä ja niissä on iso oma terassi

Deluxe Poiju Villas by the Sea in Nallikari, Oulu

Nallikari Holiday Village’s Poiju Villas are located just a stone’s throw away from Oulu city center and situated on a beautiful spot right by the gulf of Bothnia.

All villas are conveniently located to maximize daylight and sunshine on the patio all year round. Poiju Villas are modern and built in traditional island cottage style with large windows allowing nature enter the rooms.

Different size Villas for 1-12 persons. All the villas have kitchen, dining space, sauna, 1-4 bedrooms, combined kitchen and living room area, fireplace and large patio.

Leiritie 10
90510, Oulu

Scandic Oulu City

It is easy to feel comfortable in this central hotel decorated in Scandinavian style. The shopping streets are close by. The hotel restaurant Torilla, which can be divided into smaller sections, serves both hotel residents and the people of the city.

Saaristonkatu 4
90100, Oulu